AirAsia Airfares Promotion Release Q1 2013

AirAsia Airfares Promotion Release Q1 2013 coming this week for next year’s (2013) month of February, March, and April 2013.

I’ve compiled a thorough multi-year data of all AirAsia Zero Fares Promotion, and AirAsia Big Sale Promotion – see my featured article here: http://denzukefinance.blogspot.com/2011/02/airasia-zero-fares-yearly-promotion.html

Now the big question as usual is when is the next Big Sale or Zero Fare Promotion?

Before I get on to the details of the analysis, here is a rather sad news. Zero Fares has been discontinued since 2009. There are several reasons – one is being the ambiguity of the word “zero fare” means many uneducated guess (and guests?) assumed it is mightily a zero dollar ticket. Which is untrue, isn’t it? There is never a free meal. Zero meant that the starting fare is truly zero, while a customer’s “final price” will have to include several distinct and acceptable charges. Namely, administration fee, airport tax (this does not go into AirAsia’s coffers but to the respective airport, both destination and source) and additional cost if required – baggage, airport bus ticket, meals.

Well the good news is that the replacement is called Big Sale.  This still means tickets are offered at low fares albeit not a numerical zero. This reduces the notion and error of the above thinking for uncomplicated individuals dreaming of a zero ringgit white colour note, as well as think-tank lawyer hawk individuals who analyse prose per se and attempt to express them at the most economical sense. Several new add-ons were introduced. A better baggage system and pricing for several tiers to choose from, Tunetalk (prepaid SIM card option), Skybus, Insurance, Hot Seat, hot Combo Meals.

Now back to our analysis.

This year if you look at the current cycle of an airlines timetable, it runs for about 365 days (some are 360 days). AirAsia runs about the same cycle.

Now looking at the available seats by searching the flight booking panel, and selecting the months of January 2013. Most flights are available. Correct. This was the Big Sale Promotion announced in February that covered the travel dates of end October 2012 through 31st January 2013.

As noted, the cycle of booking release is a maximum of about 360 days. In other words, the booking system as well as connection to the GDS (Global Distribution System), airport parking slots, catering, air traffic, IATA renders that an airline is happy to let customers book as many days as possible and maximising the bookings.

Today’s date is 25th April. Now searching for flights from say 14th February 2013, 28th March 2013 from any destination the result is there are no flights available. But as noted, AirAsia certainly is “allowed” now to let users book the flights from those months. As it is not “officially” released, plus the time-lag is almost 3 months ahead (for the booking from last available seat date), it is highly likely AirAsia will release these seats as a “promotion” once again! (still clueless?)
Well if you are clueless or do not quite understand the above explanation, that’s fine. Just sit tight, relax. When is the next Big Sale or new promotion? It is coming very soon – perhaps next week. When are the travel dates or months? It will be February 2013, March 2013, and April 2013.

Latest update: AirAsia has done a pre-launch poster on it. And apparently we can expect the Zero Fares Sale instead which was the predecessor to the Big Sale of the past 2-3 years. What does it entails? Well obviously Zero Fares! I don’t care what purist are trying to dissuade us by saying it is not pure play zero or free flights. Yes there is added fees for airport tax, admin fees, but whatever it is, it is still the final nett price that matters to the consumer. And this nett price is far more value returned, than most other goods and services in life.

Here is the poster:
Therefore mark your calendar, plan early and start booking AirAsia on 14th May 2012.

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